To Touch the Plant or Not: What Type of Cannabis Business Should You Start?

The following excerpt is from The Staff of Entrepreneur Media, Inc. and Javier Hasse’s book Start Your Own Cannabis Business. Buy it now from Amazon | Barnes Noble | iTunes | IndieBound

In previous articles, we’ve looked into diverse aspects of getting into the cannabis industry, including questions you should ask yourself before jumping in and where to find funding.

If, after considering all of these elements, you’ve decided you want to start a cannabis business, you’ll be faced with another big decision: picking a side, so to speak.

Do you want to touch the plant? Or not?

One would assume that businesses touching the plant bring higher risk and, thus, higher rewards. However, this isn’t always the case.

Risk is naturally higher when a business cultivates,

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