Growpacker’s new cannabis incubator launches with Ceria as its first brand

Dive Brief:

  • Growpacker Inc, a contract manufacturer of THC- and CBD-infused edibles and beverages, is starting a brand incubator and accelerator program to fast-track THC and CBD brands sold in California, according to a press release.
  • CERIA Brewing Company,  the brainchild of the former Blue Moon brewmaster and maker of Grainwave cannabis-infused nonalcoholic beer,  is the first participant in the program. 
  • Those who participate in the accelerator are offered industry expertise and will have the opportunity to fast-track their market penetration in California. Growpacker will retain an equity interest in any participating brands and companies.

Dive Insight:

With 10 states and the District of Columbia allowing recreational marijuana use and 30 states permitting it medicinally, cannabusiness is arguably becoming one of the fastest growing industries in the United States. California is now going head to head with Colorado to establish itself as the nexus of development.

As one of the two major social lubricants — the other

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